1. Understand Your Target Buyer
By putting yourself into the shoes of potential buyers.
Consider what purpose they will likely buy for and enhance the property to match these needs, for instance, a holiday apartment needs to look vacation-ready – declutter the personal nick-nacks, put away the winter rugs and prepare beds for guests and families.
Relocation villas should have inviting gardens and show they are season-ready.
2. Re-explore The Property's Benefits
To find your unique selling point.
By re-appreciating, the properties benefit, for example, location, views, features and amenities you’ll be able to show things to potential buyers that may set your property above anything else they’ve seen so far.
Recent maintenance and additions to the property should also be highlighted as well anything you’ll include in the sale – eg furnishings.
3. Deal With Property's Problems
And remove any negatives your buyer will find when viewing the property.
Make sure the house is presentable by getting any desperately required small jobs fixed before you begin to sell. This can make all the difference in the potential buyer seeing a ready to buy property for example exterior & interior painting.
Overseas buyers often don’t want the hassle of early maintenance works, however, if there are major works required this needs to be reflected in the pricing and may make the property attractive to both local and investment buyers.
4. Set Realistic Pricing & Timelines
For Your Needs.
Quick sales are easily achievable in Turkey but are concerned with advantageous pricing, many local and investment buyers are looking for properties to buy, restore and sell and are in a position to complete sales swiftly, this, however, will likely mean you will not achieve the full value.
5. Consider The Best Time
To Show Your Property.
If you rely on the rental income you’ll want to think about marketing after the summer season has finished preventing any disruption in funds and a cross over between viewing of a potential buyer and clients.
Showing a holiday home during peak season, however, would help the buyer see its potential including what the resort offers during peak times.
Selling a property in Turkey? Contact us for a no-obligation valuation of your Aegean Home.
